PROMOTING CAPE ANN

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TOURISM COUNCIL

The mission of the Chamber’s Tourism Council is to help shape and guide the Cape Ann Chamber of Commerce’s role in promoting Cape Ann as a premier visitor destination. The Tourism Council will help craft and articulate a strategy for effectively promoting and marketing Cape Ann as a whole, while highlighting the diversity and unique attractions and attributes of each Cape Ann community. The Tourism Council will also help define and prioritize the Chamber’s annual tourism-related programming and activities.

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PROGRAM OF WORK

The Cape Ann Chamber of Commerce recognizes the vital importance of tourism to our local economy, aka the Visitor-based Economy. Once thought about only when a vacation was planned, today tourism is a major industry and job-creator in our region and nationwide. The economic, social and cultural benefits that tourism brings to Cape Ann are invaluable. The Chamber recognizes the importance of being strong and actively engaged in Cape Ann tourism, with the Promotion of Cape Ann being one of our three principle platforms. Our now well-established Tourism Council is a principle means by which we control this work. The mission of the Tourism Council is to help shape and guide the Cape Ann Chamber of Commerce’s role in promoting Cape Ann as a premier visitor destination. The Council helps craft and articulate a strategy for effectively promoting and marketing Cape Ann as a whole, while highlighting the diversity and unique attractions and attributes of each Cape Ann community. The Council is comprised of approximately 12 Chamber members representing all four Cape Ann communities and every sector of the Cape Ann tourism industry. The Tourism Council, working through sub-groups, helps define and prioritize the Chamber’s annual tourism-related programming and activities. Planning by the Council is focused not only on the unique attributes of each of our four communities but also highlights Cape Ann as a premier regional visitor destination, to ensure that we position ourselves as a national and global tourism contender with an abundance of attractions that everyone will want to experience and explore. The Tourism Council meets on a monthly basis, with an ambitious program of work that includes annual spring and fall tourism collaboratives; regular collaboration with other Cape Ann tourism entities to ensure we are working together to best leverage, and minimize redundancy, of each organization’s efforts; oversight of the Chamber’s tourism publications and promotional activities; data collection and analysis to help us to better understand and connect with existing and potential Cape Ann visitors; and regular tourism updates to communicate with all our members. 
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GUIDES, MAPS & MORE

The Cape Ann Chamber of Commerce produces many publications throughout the year. Click below to see the publications released so far this year. Cape Ann Publications
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TOURISM SITES

www.capeannvacations.com
www.rockportUSA.com

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ROUTE 128 BROCHURE RACK

We are now taking reservations for the Route 128 Brochure Rack located at the Burger King Rest Stop on Route 128 in Beverly, MA. These spaces are available at $185 per space, per season, and will be honored on a first-come, first-serve paid basis. If you are a tourism member and have interest in displaying your brochures in the Route 128 Brochure Rack at the Burger King Plaza please send your request and payment to the Chamber. New this year, inclusion with your payment, we will now be adding your brochure to our packets of visitor information that we send to all visitor inquires. Please note, having a space last year does not guarantee you a space this year. Payment in full is required with your request to reserve your space for the new year. These spaces go quickly! Payment must be received with your request to reserve a space. If you have any questions or would like more information please do not hesitate to contact Barb at barb@capeannchamber.com or 978-283-1601. 
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CHAMBER VISITOR CENTERS

The Chamber has two main visitor information centers. The first is located at 33 Commercial Street in downtown Gloucester, and is open year-round – this is also the headquarters of the Cape Ann Chamber. This center provides visitor services and offers residents a valuable resource for information. Convenient brochure display racks promote accommodations, attractions, restaurants, retail, and service businesses, while professional staff can be counted on for referral services. The Chamber also operates a seasonal Visitor Center in Rockport on Upper Main Street. Together these two centers personally welcome in excess of 50,000 visitors annually. In addition, the Chamber maintains a visitor booth in downtown Rockport, and maintains a large brochure display at the Rt 128 rest stop in Beverly.
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INNKEEPER ON-CALL PROGRAM

The Cape Ann Chamber of Commerce is pleased to announce that the Innkeeper-on-Call Program will return for the 2015 season. The program will run daily from July 1 through Labor Day, September 7.

What is the Innkeeper-on-Call Program? The Program is designed to provide visitors an after-hours source for accommodations information and to direct business to our members even when the Chamber’s visitor centers are closed.

How does it work? It’s easy! Accommodations simply call or email their room availability daily to the Chamber office and/or Rockport Visitor Center. Vacancy information is maintained at the Chamber of Commerce and Rockport Visitor Centers and updated throughout the day.

What is asked of an Innkeeper who participates? For up to three designated evenings, each day’s Innkeeper-on-Call agrees to accept calls from 5pm to 9pm (4pm to 9pm on Sundays), and to refer visitors to accommodations with vacancies that match visitors’ needs.

What are the Chamber’s duties? The Chamber will compile a list of participating accommodations and distribute the Innkeeper on Call schedule to all participating accommodation members. Each day the Chamber will post the name and telephone numbers of the day’s Innkeeper-on-Call at our visitor centers and on Facebook.  We will also contact each day’s Innkeeper-on-Call with the availability for that evening. There is no cost to participate!

The Innkeeper-on-Call Program is a member benefit provided to Cape Ann Chamber of Commerce Accommodations members.

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VISITING CAPE ANN

Cape Ann is easy to reach by train, car or boat. By car, Cape Ann is less than an hour’s drive and approximately 35 miles from Boston and just over four hours from New York City. You can fly to Boston’s Logan International Airport (BOS) or Manchester, NH Airport (MHT). Commuter Rail Trains to Gloucester, Rockport and Manchester leave regularly from Boston’s North Station.

  • BY SEA, NAVIGATE TO GLOUCESTER HARBOR (42°35’N, 70°40’W)
  • DRIVING TO CAPE ANN Cape Ann is located along the northeasterly stretch of Route 128 North, which ends in Gloucester. Use exits 16 and 15 for Manchester-by-the-Sea and Magnolia, exits 18, 15 and 14 for Essex, and exits 14 and 13 for West Gloucester and Gloucester Harbor. Get to Rockport by continuing north along Route 127 or Route 127A from Gloucester.
  • NOTE ABOUT INTERSTATE 95 AND ROUTE 128 Route 128 and Interstate 95 are the same highway from southern Massachusetts until Peabody, MA. In Peabody, Route 95 branches off toward New Hampshire and Maine. When traveling north on Interstate 95/Route 128, you must stay on Route 128 by keeping to the left at exit 45.
  • FROM LOGAN AIRPORT Go right off the airport exit road onto Route 1A North. Follow for 3 miles to Route 60 West. Follow Route 60 to Route 1 North (in Saugus). Follow Route 1 North onto Route 128/95 North and follow directions above.
  • FROM THE NORTH (NEW HAMPSHIRE, MAINE, ETC.) From Interstate 93 or Route 3 (Northwestern MA and New Hampshire), follow Interstate 93 or Route 3 South to Interstate 95 North. Follow Interstate 95 North to Route 128 North and follow directions above.
  • FROM MANCHESTER, NH AIRPORT Take a right at the bottom of the airport exit road, onto Route 293 South/101 East, following signs to Interstate 93 South. Turn right onto Interstate 93 South and follow directions via Interstate 93 South above.
  • FROM INTERSTATE 95 (MAINE AND EASTERN NEW HAMPSHIRE) Follow Interstate 95 South to Route 133 (Exit 54), and follow Route 133 East via Ipswich into Essex and Cape Ann along the Essex Coastal Scenic Byway.
  • FROM THE SOUTH (BOSTON AND SOUTH SHORE) Follow either Interstate 93 or Route 1 North to Interstate 95 North/Route 128 and follow directions above.
  • FROM THE WEST (NEW YORK, NORTHWESTERN MA, VT, ETC.) Follow Interstate 90 (Massachusetts Turnpike) East to Exit 14 (Interstate 95). From northwestern MA or southern VT, follow Route 2 East to Interstate 95. Take Interstate 95 North and follow directions above. (NYC Hint: Interstate 95 is often extremely congested through NY, CT and RI. It is almost always faster to take I 684 North to I 84 East to I 90 East).
  • HELPFUL WEBSITES

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