Greater Cape Ann Chamber Tourism Council

Meets: the Third Friday of every month: 8:30 – 9:30 AM, Chamber

Tony Sapienza, Chair

Staff Liaison, Steve Buckley, CEO

Mission: To help shape and guide the Greater Cape Ann Chamber of Commerce’s role in promoting Cape Ann as a premier visitor destination, and to foster collaboration with the region’s other tourism organizations. Specific focus areas are: 1) Tourism Collaboration; 2) Visitor Data Analytics; 3) Marketing Cape Ann year-round. Activities

that are reviewed throughout the course of a year include the following:

Activities that are reviewed throughout the course of a year include the following:

• Cape Ann Guide Magazine – 75,000 printed copies and on the Chamber’s visitor websites as a digital flip book; distributed throughout Cape Ann and more broadly
• Cape Ann and Community Visitor Maps – ~200,000 printed and distributed on Cape Ann as well as a number of other regional locations including into Boston and beyond
• Manage two Tourism websites: capeannvacations.com and rockportusa.com, including detailed listings of member tourism businesses and Cape Ann events
• Operate two Visitor Centers and two addition information centers
• Lead an annual Spring ‘Kick Off’ Collaboration for Tourism related businesses and Fall season wrap-up Collaborative       
• Improve promotion of year-round tourism related businesses here on Cape Ann
• Partner with other organizations on opportunities to promote Cape Ann a visitor destination
• Chamber CEO and Sr. VP serve on City of Gloucester Tourism Commission and Discover Gloucester